The Alliance for Positive Change #2

ASKED BACK TO MANAGE DEVELOPMENT DEPARTMENT TRANSITION

Based on our previous successful partnership, the Alliance for Positive Change (formerly AIDS Service Center NYC) asked us to come back to manage a development department reorganization. In the role of interim development director, Claudia Zeldin coordinated the search for and onboarding of a new director. She also executed a major donor cultivation event, secured gala honorees, developed marketing collateral, maintained marketing communications including a Giving Tuesday campaign, attracted multiyear media sponsorships with Metrosource and OUT magazine for pro bono print and digital advertising, and worked closely with the board development and communications committee to prepare for the agency’s 25th anniversary, which she would come back, again, to help manage.

“Nonprofits rely on the ongoing generosity of large and small donors, particularly during tough economic times. The Alliance turned to Growth for Good to guide us in developing effective strategies to steward, cultivate and grow our donor base. Growth for Good was an amazing team player, and a driving force in helping us improve our systems, and by extension, sustain our programs for low-income New Yorkers to feel better, live better, and do better.”

Sharen Duke

CEO/executive director, The Alliance for Positive Change (formerly AIDS Service Center)

Category

  • Fundraising Event Management
  • Development Coaching
  • Interim Executive Leadership

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